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Tuesday, May 22, 2012

Unilab Ideas Positive finalists from Cebu to be announced

On May 23, the regional finalists teams who will be chosen to join Unilab Ideas Positive exclusive 3-day social marketing boot camp will be announced at the (For live and frequent updates about the teams and the program, subscribe to their Facebook page at or follow IdeasPositive on Twitter at @ideaspositive.)

To recall, from a total of 82 entries received nationwide, 30 came from the Visayas. 6 teams came from Cebu and they had their presentations last May 16, 2012 for the Cebu leg of the Screening at the Cebu Parklane Hotel.

I was there to witness the presentations along with my colleagues at the Cebu Bloggers Society.

It was nice to see the youth participating in this advocacy of Unilab for the various communities in the country.

“We believe in the collective power of the youth to be catalysts of positive change in our communities that is why Unilab Ideas Positive came into fruition. The growing number of entries every year prompted us to go nationwide this 2012 and we are immensely humbled by the support our Cebuano youth have given us,” shared Unilab Ideas Positive program lead Barry Barrientos.

Barrientos added, "This is one of the bayanihan practices at its finest. We want the Filipino youth to start young in having that consciousness on the health concerns around them and to work together in addressing them, which is the backbone of this program. We are looking forward to award the deserving teams and their promising ideas. This would definitely be a tough choice to make!”

Cebu had the most number of youth delegate teams that advanced to the program’s live screening phase—they are now up against 22 other groups from Metro Manila, North & South Luzon and Mindanao for a chance to win PHP 100,000 seed money for them to jumpstart their projects. 

Aside from the funding, the chosen teams will also be flown to Manila this June, with free hotel accommodation, meals and transportation, to attend a 3-day social marketing boot camp. 

Among the Cebu teams that presented, there was the Team NSC’s "Basura Ko, Kalusugan Ko" project which aims to encourage the residents of Brgy. Alaska, Mambaling to trade their recyclable waste with basic commodities to promote proper waste management.

Another team almost have a similar focus, Team CodeName Neon's "Token Junk Store" for Brgy. San Jose where the residents can exchange recyclable waste for a usable metal token.

Meanwhile, two teams gave focus on access to potable and safe water sources. Team Bang’s “Catch Rain, We Can” project proposes a rainwater catchment system using ferro-cement jars at Gitbingil Island in Medellin. 

Wherein some seek water from the sky, Team Transit’s “ A Bicycle For Water” looks down low and seeks to address a similar need through a bicycle water-pumping system from the deep wells of St. Arnold Janssen Village in Lapu-Lapu City.

I just read recently about an article regarding the selling and consumption of Pawikan meat as food in Pasil. In an effort to save the Pawikans (an endangered species of turtles) Team H5O has the timely Oplan Sagip Pawikan Para sa Kalusugan at Kapaligiran proposing an information and awareness campaign to stop the capturing, selling and eating of pawikan meat.

Lastly, through Team Vanguards’ “AQ/UA LAB Project: Aquaponics / Urban Agriculture – Lihok Alang sa Baranggay Project” aquaponics and urban agriculture will be introduced as an alternative source of livelihood to the people of Brgy. Agus.

Judges during the Cebu screening were as follows:
  • Tonton Mapa - Assistant Vice President for Unilab Corporate Affairs and Unilab Foundation
  • Barry Barrientos - Unilab Ideas Positive Project Lead
  • Melinda Bandalaria - Dean, Faculty of Communication Studies, UP Open University
  • Ma. Christine Reyes - social marketing consultant, former faculty member of Ateneo De Manila University's Development Studies Department
  • Annie Lim - Owner, Anthill Fabric; Social Entrepreneur
  • Joe Castillo - Owner, JoeGreen Bags; Social Entrepreneur
I just hope local medical schools also will initiate something like this related to the Family and Preventive Medicine  field or rotation perhaps in the third years. We have to remind doctors, that ultimately, physicians are not just there for individual patients, but also they should be thinking about the health of the community.

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